BOMBAY SAPPHIRE® Launches New Mediterranean Inspired Flavored Gin Just in Time for Summer

A new vibrant flavored gin bursting with the taste of freshly squeezed Mediterranean lemons, made from a 100% natural fruits infusion with no added sugar just hit the shelves.

Made from a 100% natural fruits infusion, BOMBAY CITRON PRESSÉ is a new distilled gin, that captures the taste of freshly squeezed Mediterranean lemons, perfectly balanced with the vibrant juniper notes of the brand’s signature vapor infused London Dry Gin.

Cocktail recipes, below.

The BOMBAY SAPPHIRE flavor portfolio is inspired by iconic cocktails, all delivering a bright, naturally refreshing taste. Building on the brand’s premium gin credentials and following the release of BOMBAY BRAMBLE in 2021, BOMBAY CITRON PRESSÉ takes its flavor inspiration from another classic gin cocktail, the Tom Collins. People are increasingly eager to explore new flavors that allow them to be creative with cocktails, while demanding authenticity, quality, and natural ingredients, and recently there has been a growing popularity for flavors within the citrus space. With its bright, zesty lemon flavor, BOMBAY CITRON PRESSÉ is continuing to disrupt and redefine the flavored gin category, elevating simple cocktails and inspiring creative twists.

Like BOMBAY BRAMBLE and the original BOMBAY SAPPHIRE, this fresh, vibrant gin is the result of a highly crafted infusion process, answering a continued demand for natural premium spirits. Instead of adding artificial additives or sugar after distillation, BOMBAY CITRON PRESSÉ contains hand-picked Mediterranean lemons, which have been harvested early in the season to capture their zesty, citrus notes before being hand-peeled and concentrated to create a 100% natural fruits infusion. This infusion is then married with the brand’s vapor infused gin – perfectly balancing the taste of freshly squeezed lemons, whilst enriching the juniper notes of the gin. The real fruits infusion with no added sugar gives BOMBAY CITRON PRESSÉ a distinct color and natural flavor.

“As a brand, we strive to stir creativity within our consumers by producing a gin that acts as the perfect canvas for cocktails and we’re taking that one step further with our newest flavor expression,” said James Fisher, Senior Brand Manager for BOMBAY SAPPHIRE Canada. “In keeping with our unique vapor infusion process, we’re able to continue building our flavored portfolio and elevate the gin category while favoring natural, premium ingredients with no added sugar. BOMBAY CITRON PRESSÉ is inspired by the iconic cocktail, the Tom Collins,” says Fisher. “Allowing gin fans to enjoy a taste of the familiar, but with a twist, this new innovation offers a naturally elevated twist on the traditional G&T or Gin & Soda, perfect for stirring some creativity into your next cocktail.“

As with all BOMBAY SAPPHIRE products, the possibilities for cocktail experimentation are at the heart of this new flavor expression. With its natural color and taste, BOMBAY CITRON PRESSÉ is easy to mix and the perfect canvas for bartenders and gin fans alike to celebrate their cocktail creativity. Wonderfully bright and fragrant lemon is underpinned by the classic notes of the brand’s vapor infused gin, providing a natural sweetness and a brilliant base for a host of cocktails. For a mindfully refreshing taste, pour over ice with soda and a squeeze of lemon. BOMBAY CITRON PRESSÉ also shines in many other gin-based drinks like a zesty Pressé & Cloudy Lemonade, Pressé & Tonic or an Ultimate Tom Collins, bursting with fresh lemon juice. The zesty gin also works beautifully in more complex cocktails such as an irresistible White Lady, a silky sophisticated classic with an appealing sour finish, or a Southside Fizz which uses champagne to create a more elevated cocktail – both perfect for those special, celebratory occasions.

Pressé & Soda

Ingredients